People centric
People are key
Gmund Paper brings creatives, printing experts, brands and speakers from business, the agency scene and society into conversation with each other. The Unfolded Festival 2023 is all about “People Centric” – people at the heart of all corporate decision-making. Renowned keynote speakers will expore this topic from a wide variety of viewpoints.
In addition to the 200 best print objects from the Gmund Award, Gmund Paper will present more than 50 international companies from the fields of design, print, brand and materiality at the Unfolded show. The unique location in the historic former stables of Gut Kaltenbrunn commands the most beautiful view over Lake Tegernsee and guarantees exciting perspectives.
Program
May 23rd, 2023 - Gut Kaltenbrunn by Käfer
UNFOLDED FESTIVAL 2023
UNFOLDED conference 10:00 a.m. to 3:30 p.m
_ Key Topic “People Centric” – Focus on people
_ Lectures and discussions
_ Well-known speakers from the areas of strategy, product, people and communication
UNFOLDED exhibition 09.00 a.m. to 06.00 p.m.
_ In the historic stables of Gut Kaltenbrunn by Käfer
_ More than 50 international exhibitors present the analogue communication of the present
_ 200 print objects from the Gmund Award
"impressive - passion - inspiring - creative - fantastic - love"
“a breath-taking amount of creativity”
“You get it into your heart and into your mind”
“Gmund is so fucking sustainable and innovative”
“it is so analogue”
Tickets
Arrival
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TimingUNFOLDED Exhibition: from 09:00 a.m. UNFOLDED Conference: at 10:00 a.m. Please allow for wait times for shuttle transfers and accrediation.
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LocationGmund Paper factory
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ParkingThere are designated parking spaces at the individual car parks & a shuttle service. P1 Strandbad-Seeglas Seeglas 2, 83703 Gmund am Tegernsee, Germany P2 Volksfestplatz Fischerweg 2, 83703 Gmund am Tegernsee, Germany P3 Gmund Papier Mangfallstraße 5, 83703 Gmund am Tegernsee, Germany P4 Papierfabrik Louisenthal Louisenthal 1, 83703 Gmund am Tegernsee, Germany
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ArrivalArrival by car From the north: via the A8 Munich/Salzburg freeway to exit 97, Holzkirchen. Follow the B318 to Tegernsee. Arriving from the south: Either via the Inntal valley, the Achen Pass and the B307 or the Inntal freeway and then via the A8 Munich/Salzburg freeway to exit 97, Holzkirchen. Follow the B318/B307 to Tegernsee. Arrival by plane Munich airport is only 90 km (1 hour drive) from Tegernsee. Accommodation You can download a list of our partner hotels using the button below.
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AccreditationPlease bring your ticket in printed form or have your e-ticket by hand.
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DresscodeBusiness Casual
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Good to rememberUmbrella: In case the weather is not in festival mood.
We are looking forward to meeting you!
The countdown is on... Only days and hours until the UNFOLDED Festival & Gmund Award 2023! Before we start, here some important information for your journey:
Let's talk
Speakers
Florian Zibert
Visionary, driving force, head of TEDx Munich
UNFOLDED 2023
Dr. Jens Thiemer
Senior Vice President Customer & Brand BMW AG
UNFOLDED 2023
Mark Mast
Chief Conductor and Artistic Director of the Bavarian Philharmonic
UNFOLDED 2023
Carlo Giordanetti
Swatch International
CEO, Swatch Art Peace Hotel
UNFOLDED 2023
Sina Trinkwalder
Managing Director MANOMAMA
UNFOLDED 2023
Florian Haller
CEO
Serviceplan Group
UNFOLDED 2023
Marco Voigt
Founder & Managing Partner
Green Tech Festival
UNFOLDED 2023
Anna Goldhofer
Co-Founder & Managing Director
CRITICAL FRIENDS
UNFOLDED 2023
Karel J. Golta
CEO
INDEED Innovation
UNFOLDED 2023
Kirsten Patzki
CEO
nkm natural cosmetics
UNFOLDED 2023
Christian Beck
Founder & Managing Director
Teekenner GmbH
UNFOLDED 2023
Florian Kohler
Owner
Gmund Paper
UNFOLDED 2023
Axel Meise
Founder & Chief Designer
Occhio Ltd
UNFOLDED 2023
Peter Martin
CEO
Martin et Karczinski
UNFOLDED 2023
Dr. Nikolaus Förster
Editor, publisher, journalist
Impulse Media GmbH
UNFOLDED 2023
Vanessa Brizon
Art Director Cheval Blanc Hotels
LVMH MH
UNFOLDED 2023
Thorsten Fischer
CEO
Flyeralarm
UNFOLDED 2023
Marianne Guely
Studio Marianne Guély
UNFOLDED 2023
Simone Faust
Bayern 3
UNFOLDED 2023
Brand experience expert
Gastronomy Entrepreneur
Alexa Steinke
UNFOLDED 2023
Backflash
UNFOLDED IN THE PAST
With a focus on "Consumer Centric", the UNFOLDED Festival took place for the second time on the "Gmund Campus" on October 23rd and 24th, 2019.
The Design and Print Festival attracted 1,200 visitors from all over the world to the Mangfall Valley, where Gmund Paper once again presented itself in an unusual setting, directly where its products are manufactured, as the host for creative people, designers, and print and mediaspecialists.
2019
UNFOLDED FESTIVAL 2019
A huge success: With a focus on the topic "Consumer Centric", the UNFOLDED Festival took place for the second time on October 23rd and 24th, 2019 at the "Gmund Campus".
On the occasion of the design and print festival, Gmund Paper attracted 1,200 visitors from all over the world to the Mangfalltal and once again presented itself in an unusual ambience, right on the pulse of the product, as a host for creative people, designers as well as print and media specialists.
The festival offered a full program for two days. In addition to the 400 best print objects from the renowned Gmund Award, which takes place on 23.10. was awarded for the sixth time, 52 international exhibitors from the fields of design, printing, branding and materiality showed their skills in the halls of the paper production.
Eight top-class speakers, among them the chief designer at BMW, Adrian van Hooydonk and Benedikt Böckenförde, founder and CEO of Visual Statements, shed light on the complex core topic "Consumer Centric" from a wide variety of perspectives and provided the guests with many new perspectives and creative input.
A panel discussion with Steffi Czerny, co-founder and managing director of DLD Media, rounded off the program in the paper mill's conference hall. Florian Zibert, founder of Zibert + Friends consulting GmbH, skilfully guided through the program.
That's what the visitors say
"Such a great spirit, an insane statement about creativity and perfectionism - I bow in awe. It doesn't get any better."
"Thank you again for a fantastic event." | "Congratulations on pulling together such a complex event so successfully!"
"Congratulations for the successful event – UNFOLDED." | "... what should I say?!? Chapeau!"
"Gmund is calling and the graphic community is making a pilgrimage in mass and class!" | "That was strong Gmund!"
Gallery
That's what it was like:
UNFOLDED2019
Newsletter
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