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SAVE THE DATE! UNFOLDED FESTIVAL 2026
April 29, 2026

Bilder

2024

PEOPLE
LOVE
PAPER
Design, Color, Textur, Materiality

In an increasingly digitalized world, people long for ways to make brands and messages tangible. As an expert in natural paper made from renewable plant fibers, Gmund Paper has the mission to boost the success of companies through the use of analog communication.


The Unfolded Festival 2026 brings together creatives, printers, brand ambassadors and speakers from business and design to shed light on analog developments. At the conference, you can expect exciting insights into bright ideas that make your communication sustainable.


International specialists from the fields of design, print, brand and materials will present their work at the Unfolded Exhibition.

About

Program

 29. April 2026 - Gmund at Lake Tegernsee

UNFOLDED FESTIVAL 2026
 

UNFOLDED conference  10 a.m. to 3.30 p.m.

 

_ Lectures and discussions

_ Well-known speakers from the areas of strategy, product, brand and communication 

_ Exciting insights into concepts and ideas for creating sustainable, analogue communication

UNFOLDED exhibition  9 a.m. to 5.30 p.m.

International exhibitors & partners present the analogue communication of today

_ All print objects of the Gmund Award

_ Cross-industry networking & exchange

Programm

Aesthetic. Acoustic. Analog.

Burmester Audiosystems  X  Bavarian Philharmonic  X  SUPERSENSE

Marianne Burmester

Owner, Burmester Audiosysteme GmbH

Mark Mast

Chief Conductor & Artistic Director, Bavarian Philharmonic

Florian "Doc" Kaps

Analogue Visionary, Founder & CEO, SUPERSENSE

All senses on! World premiere! Bavarian Philharmonic as a live mastercut.

Sound & design in a perfect match.

How to turn brands into icons!

BMW Lifestyle  X  Tantris  X  Leica Camera

Stefan Karch

Head of BMW Lifestyle & Licenses, BMW AG

Sabine Eichbauer

Winemaker & Co-Owner, Tantris

Falk Friedrich

Managing Director, Leica Camera Deutschland GmbH

How to turn brands into icons.

Brand Fibers: Aesthetics and Ecology.

Hermès  X  Vincent Villéger  X  Manteco

Amandine Noureldin

Chief Impact Officer Hermès Métiers, Hermès

Vincent Villéger

Designer, VV CREATIVE LTD

​Mattia Trovato

Head of Communication, Manteco

New: Artistic Brand Content.

Design la nature!

Green Strategy - With sustainability to economic success?

Serviceplan  X  Braungart EPEA  X  Melitta Group Management  X  koorvi

Katharina Mayer

Director Strategy & Sustainable Business, Serviceplan Group

Prof. Dr. Michael Braungart

Founder Cradle-toCradle, BRAUNGART EPEA

Katharina Roehrig

Managing Director, Corporate Communications & Sustainability,

Melitta Group Management

Andrea Schneller

Co-Founder, koorvi & Critical Friends

PANNELS

Fibers & Brands - the Conference

Compilation & Content

Pannels 2024
 

100 years of future!

ABUS  X  BasseDruck

 

Christian Bremicker

Chairman of the Board, ABUS

Hendrik S. Basse

Managing Associate, BasseDruck

How to bring security and lifestyle in a global leadership position with metal and paper.

How can a printing company inspire a global brand for over 100 years?

This is how you keep relationships exciting!

The book: Magic in your hands!

Penguin Random House  X  Diocesan Museum Freising

Barbara Scheuer-Arlt

Vice President Production, Penguin Random House

The expert for making books that lead to success: Obama!

Brand Fibers: Aesthetics and Ecology.

Hermès  X  Vincent Villéger  X  Manteco

Amandine Noureldin

Chief Impact Officer Hermès Métiers, Hermès

Vincent Villéger

Designer, VV CREATIVE LTD

​Mattia Trovato

Head of Communication, Manteco

New: Artistic Brand Content.

Design la nature!

Green Strategy - With sustainability to economic success?

Serviceplan  X  Braungart EPEA  X  Melitta Group Management  X  koorvi

Katharina Mayer

Director Strategy & Sustainable Business, Serviceplan Group

Prof. Dr. Michael Braungart

Founder Cradle-toCradle, BRAUNGART EPEA

Katharina Roehrig

Managing Director, Corporate Communications & Sustainability,

Melitta Group Management

Andrea Schneller

Co-Founder, koorvi & Critical Friends

Betterthings with fibers: the material-first mindset.

Nirvana CPH

Katie Kubrak

Head of Materials & Insight, Nirvana CPH

 

Sustainability? Credibility!

What matters in environmental communication.

The fibers for success.

Fibers. Next Generation.

Paper & Tea  X  Djoon  X  ARNOLD print service

Jean-Philippe Aiguier

Director Sustainability, P&T Paper & Tea GmbH

Carolin Grellner

Co-Founder, Djoon

Max Arnold

Managing Director, ARNOLD print service

Chocolate.

Circular Economy – Retail.

Green Communication!

"impressive - passion - inspiring - creative - fantastic - love"

“a breath-taking amount of creativity”

“You get it into your heart and into your mind”

“Gmund is so fucking sustainable and innovative”

“it is so analogue”

Fibers & Brands - the Conference

Speaker 2024

Speaker

Special thanks to...

Exhibitors & Partner 2024

Aussteller und Partner 2024

FAQ

Arrival

We are looking forward to meeting you!

 

The countdown is on... Only some months until the Unfolded Festival 2026! Before we start, here some important information for your journey:

FAQ
0001_Unfolded Festvial 24_Final.jpg

Gallery

That's what it was like:
UNFOLDED 2023

Instagram

Kontakt

Newsletter

Stay tuned!

With our GMUND NEWSLETTER you will always be up to date.

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