SAVE THE DATE! UNFOLDED FESTIVAL 2026
April 23, 2026
Further information from September 2025
2024
In an increasingly digitalized world, people long for ways to make brands and messages tangible. As an expert in natural paper made from renewable plant fibers, Gmund Paper has the mission to boost the success of companies through the use of analog communication.
The UNFOLDED Festival 2024 brings together creatives, printers, brand ambassadors and speakers from business and design to shed light on analog developments. At the conference, you can expect exciting insights into bright ideas that make your communication sustainable.
International specialists from the fields of design, print, brand and materials will present their work at the UNFOLDED Exhibition.
FIBERS & BRANDS
Brand, Design, Innovation
Program
19. September 2024 - Gmund at Lake Tegernsee
UNFOLDED FESTIVAL 2024
UNFOLDED conference 10 a.m. to 3.30 p.m.
_ Lectures and discussions on the topic of "Fibers & Brands"
_ Well-known speakers from the areas of strategy, product, brand and communication
_ Exciting insights into concepts and ideas for creating sustainable, analogue communication
UNFOLDED exhibition 9 a.m. to 5.30 p.m.
_ International exhibitors & partners present the analogue communication of today
_ All print objects of the Gmund Award
_ Cross-industry networking & exchange
Fibers & Brands - the Conference
Compilation & Content
Pannels
100 years of future!
ABUS X BasseDruck
Christian Bremicker
Chairman of the Board, ABUS
Hendrik S. Basse
Managing Associate, BasseDruck
How to bring security and lifestyle in a global leadership position with metal and paper.
How can a printing company inspire a global brand for over 100 years?
This is how you keep relationships exciting!
The book: Magic in your hands!
Penguin Random House X Diocesan Museum Freising
Barbara Scheuer-Arlt
Vice President Production, Penguin Random House
The expert for making books that lead to success: Obama!
Aesthetic. Acoustic. Analog.
Burmester Audiosystems X Bavarian Philharmonic X SUPERSENSE
Marianne Burmester
Owner, Burmester Audiosysteme GmbH
Mark Mast
Chief Conductor & Artistic Director, Bavarian Philharmonic
Florian "Doc" Kaps
Analogue Visionary, Founder & CEO, SUPERSENSE
All senses on! World premiere! Bavarian Philharmonic as a live mastercut.
Sound & design in a perfect match.
How to turn brands into icons!
BMW Lifestyle X Tantris X Leica Camera
Stefan Karch
Head of BMW Lifestyle & Licenses, BMW AG
Sabine Eichbauer
Winemaker & Co-Owner, Tantris
Falk Friedrich
Managing Director, Leica Camera Deutschland GmbH
How to turn brands into icons.
Brand Fibers: Aesthetics and Ecology.
Hermès X Vincent Villéger X Manteco
Amandine Noureldin
Chief Impact Officer Hermès Métiers, Hermès
Vincent Villéger
Designer, VV CREATIVE LTD
Mattia Trovato
Head of Communication, Manteco
New: Artistic Brand Content.
Design la nature!
Green Strategy - With sustainability to economic success?
Serviceplan X Braungart EPEA X Melitta Group Management X koorvi
Katharina Mayer
Director Strategy & Sustainable Business, Serviceplan Group
Prof. Dr. Michael Braungart
Founder Cradle-toCradle, BRAUNGART EPEA
Katharina Roehrig
Managing Director, Corporate Communications & Sustainability,
Melitta Group Management
Andrea Schneller
Co-Founder, koorvi & Critical Friends
Betterthings with fibers: the material-first mindset.
Nirvana CPH
Katie Kubrak
Head of Materials & Insight, Nirvana CPH
Sustainability? Credibility!
What matters in environmental communication.
The fibers for success.
Fibers. Next Generation.
Paper & Tea X Djoon X ARNOLD print service
Jean-Philippe Aiguier
Director Sustainability, P&T Paper & Tea GmbH
Carolin Grellner
Co-Founder, Djoon
Max Arnold
Managing Director, ARNOLD print service
Chocolate.
Circular Economy – Retail.
Green Communication!
"impressive - passion - inspiring - creative - fantastic - love"
“a breath-taking amount of creativity”
“You get it into your heart and into your mind”
“Gmund is so fucking sustainable and innovative”
“it is so analogue”
Fibers & Brands - the Conference
Speaker 2024
Prof. Dr. Michael Braungart
Leuphana University of Lüneburg, BRAUNGART EPEA - International Environmental Research, Hamburg
UNFOLDED 2024
Alexa Steinke
Brand experience expert
Gastronomy Entrepreneur
UNFOLDED 2024
Katharina Roehrig
Managing Director, Corporate Communications & Sustainability
UNFOLDED 2024
... more to come!
Special thanks to...
Exhibitors & Partner 2024
FAQ
Arrival
-
TimingUNFOLDED Exhibition: from 09:00 a.m. UNFOLDED Conference: at 10:00 a.m. Please allow for wait times for shuttle transfers and accrediation.
-
LocationGmund Paper factory
-
ParkingThere are designated parking spaces at the individual car parks & a shuttle service. P1 Strandbad-Seeglas Seeglas 2, 83703 Gmund am Tegernsee, Germany P2 Volksfestplatz Fischerweg 2, 83703 Gmund am Tegernsee, Germany P3 Gmund Papier Mangfallstraße 5, 83703 Gmund am Tegernsee, Germany P4 Papierfabrik Louisenthal Louisenthal 1, 83703 Gmund am Tegernsee, Germany
-
ArrivalArrival by car From the north: via the A8 Munich/Salzburg freeway to exit 97, Holzkirchen. Follow the B318 to Tegernsee. Arriving from the south: Either via the Inntal valley, the Achen Pass and the B307 or the Inntal freeway and then via the A8 Munich/Salzburg freeway to exit 97, Holzkirchen. Follow the B318/B307 to Tegernsee. Arrival by plane Munich airport is only 90 km (1 hour drive) from Tegernsee. Accommodation You can download a list of our partner hotels using the button below.
-
AccreditationPlease bring your ticket in printed form or have your e-ticket by hand.
-
DresscodeBusiness Casual
-
Good to rememberUmbrella: In case the weather is not in festival mood.
We are looking forward to meeting you!
The countdown is on... Only some months until the UNFOLDED Festival & Gmund Award 2024! Before we start, here some important information for your journey:
Gallery
That's what it was like:
UNFOLDED 2023
Newsletter
Stay tuned!
With our GMUND NEWSLETTER you will always be up to date.